Over the last few years mobile services have taken a gigantic growth and to support it there has been a spurt of BAAS (Backend-as-a-service) offerings to go with.
Developing a cloud backed backend for your mobile app requires lot more effort and when getting your mobile app developed, tested and on to the store, your backend could well be the botteneck.
Not to talk of scaling well for millions of users (when your app gets really popular).
Though there are some BAAS providers out there such as parse.com, stackmob.com and kinvey.com to name a few, Microsoft has entered this space with Azure Mobile Services.
You can check out their blog announcement here: http://weblogs.asp.net/scottgu/archive/2012/08/28/announcing-windows-azure-mobile-services.aspx
There is even a comparison from one the BAAS players aptly named Why is Microsoft competing with Backend as a Service startups? ( http://www.kinvey.com/blog/144/why-is-microsoft-competing-with-backend-as-a-service-startups)
Windows Azure Mobile Services Home Page:
http://www.windowsazure.com/en-us/develop/mobile/
Getting Started tutorial:
http://www.windowsazure.com/en-us/develop/mobile/tutorials/get-started/
Developing a cloud backed backend for your mobile app requires lot more effort and when getting your mobile app developed, tested and on to the store, your backend could well be the botteneck.
Not to talk of scaling well for millions of users (when your app gets really popular).
Though there are some BAAS providers out there such as parse.com, stackmob.com and kinvey.com to name a few, Microsoft has entered this space with Azure Mobile Services.
You can check out their blog announcement here: http://weblogs.asp.net/scottgu/archive/2012/08/28/announcing-windows-azure-mobile-services.aspx
There is even a comparison from one the BAAS players aptly named Why is Microsoft competing with Backend as a Service startups? ( http://www.kinvey.com/blog/144/why-is-microsoft-competing-with-backend-as-a-service-startups)
Windows Azure Mobile Services Home Page:
http://www.windowsazure.com/en-us/develop/mobile/
Getting Started tutorial:
http://www.windowsazure.com/en-us/develop/mobile/tutorials/get-started/
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